A few weeks ago, I took my little ‘Directioner’ Alana to see the new One Direction film. Having been prepared to cringe through most of it, I found it a touching and sweet film, where I came out thinking two things:

1. Yes, these are the most famous pop stars in the world but at the end of the day, they are just a group of little boys who astonishingly enough haven’t been home for more than 5 days in two and half-years since they rocketed to fame
2. The real superstars aren’t just the boys but in fact their mums and their families, without whose support these lads may well still have been serving old ladies Danish pastries in their local bakery (that’s was Harry’s Saturday job and he’s still missed by the ladies today).

There is an incredibly moving part in the film where Zayn is sitting in his hotel room in New York or Tokyo or some other destination faraway from home and talking to his mum on the phone. At the same time you see his mum pick up the keys to the new house he had just bought her as a surprise. Mother and son stay on the phone while she walks around awe-struck in her family’s new home.

Having raised her family up in quite tough surroundings in Bradford, you couldn’t fail to be moved by this woman who had struggled to raise three children and who was now watching her son enjoy fame and wealth that clearly were well beyond any of their dreams.

And here they both were… a thousand miles apart… crying. Her tears were because she was so grateful to her little boy for this kind and generous gesture. His tears, because he knew damn well that he wouldn’t be where he is today with out the love, support and dedication of his mum.

So today’s blog is dedicated to these mums and ALL mums who truly are the unsung heroes in their children’s lives. Mums who sacrifice anything from sleep, full-time sanity to their careers, so as to pave a brighter future for their offspring. Mothers who give their all willingly, without the need for thanks or financial reward. Mothers who do it out of only one thing. That one special thing that money cannot buy and that one thing, which when you find it is truly priceless: love.

May you share and always treasure that love you feel for your baby big and small and may your baby treasure YOU for the amazing mother that you are and the incredible things you do for them.

Watch P&G video, ‘Best Job’ released in the run up to the 2012 Olympics and grab a tissue.